White Star Watch celebrates the comeback of the iconic 1951 model with a new in-house caliber
With the revival of the legendary Diagrafic, White Star Watch presents a masterful fusion of traditional elegance and modern sophistication. This reinterpretation of the 1951 classic seamlessly combines the iconic design elements of the 1950s with contemporary technical and stylistic standards. At the heart of this masterpiece lies the exclusive in-house caliber WST-01, equipped with seven complications that showcase the brand’s exceptional watchmaking craftsmanship.
The Diagrafic features a finely crafted dial with two striking displays: at the 12 o’clock position, a special complication displays the day of the week, combined with a poetic day-night function, while a date window is positioned at 6 o’clock. The central dial elegantly presents hours, minutes, and seconds, complemented by a remarkable additional function: a week-of-the-year display. This homage to Swiss watchmaking tradition recalls a time when deliveries were often scheduled based on weeks rather than fixed dates.
The 38.5 mm case, crafted from high-quality 904L stainless steel, is available in various finishes: rose or yellow gold plating, or a luxurious 18k rose gold version. With its balanced proportions, the Diagrafic appeals to both men and women, emphasizing its timeless and universal elegance.
White Star Watch: A 130-Year Tradition
Since 1895, White Star Watch has embodied the essence of Swiss watchmaking. Founded by Henri Weiss in La Chaux-de-Fonds, the brand has evolved over generations into a synonym for precision, innovation, and exquisite craftsmanship. Visionary watchmaker Weiss left his mark on the industry with numerous inventions, including the screw-down crown, which he patented and sold to Hans Wilsdorf (Rolex) in 1928.
The brand’s renaissance in 2024 continues this spirit of innovation. The current collection blends historical inspiration with state-of-the-art technology and includes, alongside the Diagrafic, two other outstanding models:
- Neografic: An elegant moon phase watch inspired by a 1953 model. Super-LumiNova®-coated indicators ensure a luminous display of the moon cycles and day-night function.
- Unigrafic: A tribute to the minimalism of the 1950s. This modern reinterpretation of a 1958 design focuses on essential elements, offering clean lines and functional elegance.
Between Past, Present, and Future
White Star Watch remains true to its philosophy: not to follow trends but to shape the future of watchmaking. With its unique blend of tradition and innovation, the company continues its legacy of excellence. Staying true to the motto of its founder, Henri Weiss, from 1895:
“Beyond The Reasonable Lies Excellence.”
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