With the Dior Icons capsule collection, the House celebrates and revisits Dior’s masculine identity by conceiving an ultra-desirable neo-wardrobe. Expressions of a radical yet understated luxury, these new looks exalt the essence of Dior style through the nobility of their materials and their architectural lines, punctuated with subtle details. The archetypes of men’s fashion are metamorphosed with unique savoir-faire that sublimates the House’s emblematic codes. A virtuoso fusion, showcased in an unprecedented campaign starring Dior ambassador Robert Pattinson.
In the resolutely contemporary shots by Alasdair McLellan, the British actor wears loose-fitting trousers and structured pieces in a palette of harmonious shades ranging from gray to brown through beige. Thus fluid, airy designs such as reversible jackets with the Dior Oblique pattern on one side, slip-on shirts and cotton and silk knit T-shirts are all exceptional creations enhanced by the infinite precision and innovative techniques of the ateliers.
Striking a balance of purity and sophistication, the bags are made of Dior Icons leather, crafted according to remarkable artisanship. The Dior Normandie tote – presented here in a cognac hue – is the new essential everyday companion, while the hobo and shopper Dior Privé complete this selection of modern leather goods.
The final touch, the B01 Matchpoint sneakers, exude an irresistibly vintage spirit and stand out with their minimalist silhouette. Timeless elegance, an alchemy of simplicity and excellence.
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