The Gyro Dial: for the first time, a watch capable of mechanically changing its face thanks to 4 small cubes positioned at 3, 6, 9 and 12 o’clock that rotate together, on demand, or every night at midnight. Here their latest creation, the MECA. credit @IgorLaskiBYRNE Watch
continues to grow at a steady pace, forging strategic alliances with esteemed retailers that reflect its success on the global stage. Already well-established in key luxury watchmaking markets, the independent brand keeps capturing the attention of horological enthusiasts with its daring designs and unique collections, including the iconic Gyro Dial.
Today, BYRNE – celebrated for its innovative approach to timekeeping, where the dial’s face can change on demand thanks to its rotating, four-sided indexes – announces its strengthened presence in Germany through partnerships with three new prestigious retailers.
Germany, a pivotal market for Byrne, is known for its appreciation of timepieces with bold character—watches that are innovative, independent, and creative. In 2023, Byrne began collaborating with leading retailers such as Seilnacht in Freiburg, Juwelier Haag in Lüneburg, and Juwelier Pletzsch in Frankfurt.
Alexander Lewalter, owner of Seilnacht, the first German retailer to introduce Byrne, shares:
“Byrne has crafted a truly unique design that stands apart from traditional watches.”
Axel Golumbeck of Juwelier Haag echoes this sentiment:
“With Byrne, we are elevating our high-end watch offerings, providing clients with innovative alternatives in both design and time display.”
Akim Akyüz of Juwelier Pletzsch highlights the brand’s cutting-edge technology:
“Byrne’s novel approach to time display, paired with the mechanical ingenuity of the Gyro Dial, has quickly won over our clientele.”
German watch expert Mike Linner adds: “Byrne translates the philosophy of legendary sports cars to the wrist—a harmonious fusion of timeless aesthetics and modern precision, paying homage to horological heritage while showcasing cutting-edge technical expertise.”
